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Shopify Template Testing

Optimize your theme's performance by testing between page type templates on PDPs, Homepage, cart and collection pages.

Updated over 4 months ago

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Highlights of Shopify Template Testing

  • Template-Specific Testing
    Run A/B tests on homepage, cart, product, and collection page templates to optimize key conversion points.
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  • Customizable Traffic Split
    Direct traffic to specific templates with flexible percentage allocation for precise testing.
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  • Actionable Insights
    Gather data on performance metrics like bounce rate, add-to-cart actions, and conversions for each template.
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  • No Coding Required
    Simple, user-friendly interface for setting up and managing tests, accessible even to non-technical users.

Available Page Types

Main Use Cases

  • Homepage Layout Comparison
    Test a minimalistic homepage vs. one with promotional banners to see which drives more product engagement.

  • Cart Page Optimization
    Compare a cart page with a sticky summary vs. one with trust badges (e.g., secure payment icons) to reduce cart abandonment.

  • Product Page Templates
    Test a template with enhanced image galleries vs. one with a detailed feature list to boost product page conversions.

  • Collection Page Navigation
    Compare a grid layout with fewer filters vs. a detailed list layout with extensive sorting options to improve product discovery.

  • Seasonal Homepage Templates
    Test a seasonal-themed homepage (e.g., holiday colors and messaging) against a standard template to assess seasonal branding impact.

1 Step Integration

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