In this article, you'll learn how to exclude certain products from your assets.

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Starting off on the Home Page, you will go to the menu bar, click on "Assets" > "My Assets"

You will then see your assets on the right-hand side.

Hover over the asset and click on "Edit"

Click on the "Personalize" tab

Go to "Product Rules"

Click on "Create Custom Rules"

Under "Custom feed rule", choose "SKU".

After choosing the condition of your rule, it's time to choose which asset you'd like to exclude.

Simply choose the product you'd like to exclude

Then, click on "Add Rule" and you will see it listed on the bottom. You can also see that the product with that SKU number is now added to the asset.

Make sure you click on the "Save" button!

**Including certain items:

If you want to include a certain item, you will select "equal to" for the condition, and then in the value option copy or find the SKU number of the product.

Make sure you click on the "Save" button!