Showcase trending categories, such as “Best Sellers” or “New Arrivals,” to guide shoppers to key areas of your store. This simplifies navigation and encourages deeper engagement.
Dialogue Asset Used: Category Blocks or Smart Banners
Problem Solved: Reduces friction by directing visitors to high-performing categories.
Suggestions for Application
Use data-driven insights to highlight the most-clicked categories.
Pair categories with UGC or influencer content.
Position: Directly below the hero or as navigation blocks.
Complementary Experiences: Mega menu enhancements for better category discovery.
