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Redirect & Split Traffic Between Pages

Split traffic and redirect between pages to test different variations of your store, landing pages and product offerings.

Updated over 4 months ago

Split Traffic Highlights

  • Custom Traffic Allocation

  • Consistent Visitor Targeting

  • Multivariate testing

1 Step Integration

How to Test

  1. Insert Traffic source URL and the new destination URL/s

  2. Choose a winning metric and when you want your test to end

Launch your A/B test! πŸŽ‰

Main Use Cases

  • Landing Page Design Overhaul
    Test an entirely new landing page layout by redirecting traffic to a new URL to compare it against the existing design.
    ​Example: A minimalist product page vs. one with extensive storytelling.

  • Pricing Strategy Testing
    Redirect traffic to a page with different pricing structures (e.g., discounts, bundles) to identify which strategy maximizes conversions.
    ​Example: Flat 20% off vs. buy-one-get-one-free.

  • Seasonal Promotions
    Test different seasonal campaigns by directing users to distinct promotional pages. Example: A "Holiday Sale" page vs. a "Black Friday Special" page.

  • Subscription Model Optimization
    Redirect users to pages highlighting different subscription benefits or pricing tiers. Example: Monthly vs. annual subscription plans with varying discounts.

  • Visual Content Testing
    Compare pages emphasizing different types of media to see what resonates more. Example: A product page with an explainer video vs. one with static images and detailed text.

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